BriefThe Everyman Cinema were running a French Film season with support from Chambord liquor. They came to us with a very open brief and a modest budget to have some fun with.
Idea
The team were inspired by the tone of the Chambord “Because No Reason” advert, and responded with a script with a twist on some of the the classic aspects of French cinema. Inspired by film noir story telling, shooting and editing techniques, the directors were keen to create beautiful, stylised imagery, with a cheeky twist of personality which would get the viewers excited about the event in just 30s.
ResultThis fresh little film ran in all the Everyman cinemas across the UK for the month leading up to the festival educating audiences and drumming up repeat visitors and loyal film fanatic fans.