The Brief

Showcase the upgraded Beoplay E8 2.0 earphones in an innovative way, whilst maintaining the sophisticated style associated with all Bang and Olufsen products. The campaign was to be shown across all socials and needed to be visually stimulating. The films were to be shared in all regions and couldn’t feel to Euro-centric. Other criteria was to demonstrate the extended battery life, wireless charging and most importantly the exceptional sound quality.

The Idea

Use a technically challenging and beautiful camera move that echoes the innovative technology and design aesthetics of a Bang and Olufsen product. The perpetual rotation gave us the opportunity to demonstrate the built in features and colour choices of the E8 2.0. 

The Result

The film is highly original and stunning. It was applauded across all of B&O’s global regions. The full version and the cutdown were played and shared for weeks after it premiered. The film was seen by GQ and we filmed the GQ100 red carpet using the same technique

The Brief

Inform readers of a new loyalty scheme ‘Sun Savers’ that would reward readers with cash, treats or prizes. Ensuring the CTA and process was clearly demonstrated, while also making it funny and engaging. The Sun were keen for ‘bang for buck’ with numerous social cut downs and teasers. 

The Idea

We collaborated with the internal stakeholders to ensure the messaging was right and then developed it into a shooting script that would be funny and eye catching online. 

The Result

The film was a great success; it’s a high production value film that conveyed for all the key messaging while keeping engagement.  We worked with the social team at the Sun on site to get additional digital assets from the actors around our main shooting schedule; maximising on the investment. 

It was all shot on one day with very complex camera choreography, numerous cast, stunts and three shooting units all utilising different elements of the location to get the most value for money. 

The message was clear and well received spurring a peak in downloads after the films launch. 

The Brief

Dyson teamed up with Germany’s Next Top Model to create a challenge for one of their contestants, and the eventual winner, Jackie Wruck. GNTM wanted to test Jacky’s ability to perform in front of the camera and Dyson wanted a series of films for online and social media channels that looked premium while accentuating the capabilities of the Dyson Airwrap. Another key consideration was making sure we demonstrated how easily the Dyson Airwrap could be used at home. All of this also had to be completed with the limited hours we had with Jacky.  

The Idea

In order to ensure maximum comfort for Jackie and maximum controllability on aesthetics for ourselves, we decided to build a bedroom set. This allowed us to create premium visuals that were reflective not only of Dyson as a brand, but also of GNTM’s requirements for testing Jacky’s capabilities in front of camera.

The Result

A beautifully crafted series of films that illustrated Jackie’s potential while also showing the variety of capabilities the Dyson Airwrap has to offer. The films were received so well received that they’ve been used beyond the initial German market and were even highly commended by the judges of Germany’s Next Top Model, including the host Heidi Klume.

The Brief

Entice their online customers to spend just a little bit more to receive a limited addition celebration Tea Towel, We needed to clearly exhibit the designs and be humorous in order to engage

The Idea

We delved deep into the bonkers section of our brains and devised a very silly scenario where a host demonstrates the unlimited potential of a tea towel. Their versatility extends way beyond drying the dishes. We filmed in an open to customers showroom during working hours. This hugely expanded their production value and reduced our prop requirements.

The Result

An hilariously ridiculous film that is more than just silly. The filming is technically accomplished and the edit is perfectly timed. The music leaves you singing tea towel after the film. Has finished and entices you in for a second viewing.